Your first $20k (then $200k)

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Candidate,

How come we spend endless hours trying to find something that works, we finally crack the code and start getting results...then we get shiny-object syndrome and start looking for the next thing?

Why do we constantly look for the next big thing?

Think about what it looks like when you're 6 weeks in (or 6 months), you've built a website, you have a few sales... and you're sitting there thinking, "Ok… so what now? I guess I should get on Instagram? Or run Facebook ads?"

STOP.

Here's what step 2 should look like:

1) Find more buyers

2) Sell them amazing products they love

In short -- find what works...and do MORE of it!

If you're looking to grow -- to pull yourself out of that slump between your first sale and making your first $10,000 - $20,000, it's not time to get distracted. (I know. It's hard. But look at some of the things I wasted my time on when building I Will Teach You to Be Rich, and how quickly everything changed when I focused on the things that made money.)

Figure out where your customers are coming from. Focus on that. Ignore everything else -- it will just distract you.

It's easy to focus on all the wrong things, from social media, to endlessly talking to 1-2 people who will never buy, to trying to figure out how Google Ads work.

But when you focus on building traffic and real customers, everything changes.

Take my student Sarah Jones:

Her business Introverted Alpha generated $152,850 in her first year and a half in business — despite having only 3,826 readers on her email list. That's the power of having the RIGHT people on your list.

So figure out what gets you customers. And do more of that.

P.S. By the way, we used these techniques to build an email list of over 279,000+ subscribers and 41,000+ buyers. If you aren't sure where to find your buyers, check out Endless Audience, where we'll share the traffic engine we've built.

Enrollment is only open until Friday night. After that, it's closed to new students. If you want more traffic and high-quality customers...