Why acquisitions are like dating | Pick a cause and stand for it | From corporate to startup | The benefits of being well-liked | And more ….. Thursday, June 20, 2019 View in browser Australia's leading publication for startup news, analysis and advice. ANALYSIS // 'It's a bit like dating': Inside Omny Studio's acquisition journey "We both thought it would be great to get married." RAISE // HR startup Enboarder raises $11.6 million from strategic investors to supercharge global growth "There's a ton of money out there, and I think it's pretty easy to get dumb money." RAISE // Sydney startup Parcelpoint delivered $4.5 million to accelerate ongoing growth spurt "I had one of those lightbulb moments. We've all been there." EXPERIENCE // From disrupted to disrupter: What I learnt moving from corporate to startup Gone are the big budgets, structured teams and time-tested processes, replaced with a mission and sheer willpower. MARKETING // Not just hype: How to link your business to a cause without faking it Cause-related marketing is a way for brands to really show customers what they value. OPINION // Forget marketing, the secret to business success is being well-liked Forget advertising and lead-gen, the best way to get business is to be likeable. SPONSORED EVENT Hear from under-the-radar founders building profitable companies that are made to last Surround yourself with focused tech founders and online makers and find out how they're building profitable and scalable companies at IndieConf. Friday 28 June 2019, Melbourne, CBD. TRENDING // "You never stop learning": Foodtech startup raises $9 million from Aconex co-founders and Canva investor "You never stop learning, no matter how good you are." THIS TIME LAST YEAR // Ditching 'culture fit': Inclusive culture starts with inclusive hiring, says Atlassian's Aubrey Blanche "It's good for business, and good for people." Update your subscription preferences Copyright © 2019 Private Media Pty Ltd, publishers of StartUpSmart. All Rights Reserved.